Dialogue Session II

Die Klimakommunikationsforschung fordert immer wieder: Wir brauchen positive Zukunftsbilder. Die Schweiz soll bis spätestens 2050 klimaneutral werden. Klimastrategien auf kantonaler und nationaler Ebene legen fest, wie dieses Ziel erreicht werden kann. Für die Bevölkerung sind solche Planungsgrundlagen wenig fassbar. Es braucht deshalb verständliche und identitätsstiftende Visionen einer klimaneutralen Lebenswelt in der Schweiz. In Zusammenarbeit mit Designer:innen der Fachrichtung Knowledge Visualization der Zürcher Hochschule der Künste hat ProClim eine Methode entwickelt, um Zukunftsbilder einer klimaneutralen Schweiz 2050 zu entwerfen. Dabei sind folgende Fragen zentral:

- Wie können wissenschaftlich komplexe Inhalte (Netto Null) verständlich und ansprechend visualisiert werden?

- Wie kann Storytelling eingesetzt werden, damit Aufmerksamkeit und Betroffenheit entsteht?

- Wie kann die Bevölkerung eingebunden werden, um in einem partizipativen Prozess wirkungsvolle Zukunftsbilder zu schaffen?

In Zusammenarbeit mit der Gemeinde Burgdorf (BE) konnten im Rahmen eines Pilotprojektes bereits erste Zukunftsbilder geschaffen werden. In der Dialogue Session werden die Ergebnisse und erste Erfahrungen vorgestellt und entlang der genannten Fragen diskutiert.

NACHTAKTIV and Muse, a fun and reactive way to evaluate Scientainment NACHTAKTIV is an innovative Scientainment evening event for young people (15+ years) in museums. Students from ETH Zurich and the University of Zurich present their research projects in an entertaining way, and a DJ and bar create a party atmosphere. ETH spin-offs and innovative companies enrich the program with their range of digital products and invite engagement. The themes change every month to coordinate with the museum and their current special exhibition. In order to react to visitors needs we use the MUSE tool from EPFL, which is a fun and easy way to see both real-time responses and create a rigorous evaluation. MUSE allows museums to listen to the voice of their visitors in real-time through a comprehensive evaluation platform. Visitors express their experience in a powerful, interactive and user-centric tablet based survey providing museums with actionable insights.

For the Dialogue Session format, we present "Failures on Display," an exploration and reflection on the main mistakes made in the planning, design, and realization process of an exhibition. Over the past ten years, the Institute of Design (IDe) within the Department Environment, Construction, and Design (DACD) at SUPSI has curated, designed, and executed numerous scientific exhibition spaces and museum displays. Throughout these years, we have gathered a wealth of experience, not only celebrating successes but embracing the errors made by students and professionals as opportunities for learning, growth, and improvement. The strategy we have developed incorporates the use of cards to analyze and reflect on these errors. Each card represents a specific mistake or challenge on wich we can discuss and learn from. Mistakes in material and technology selection, communication and interaction errors, as well as logistical, planning, and scheduling errors, are just some of the many obstacles encountered during the realization of many projects. The problematic aspects related to exhibition realization will be addressed through this format, striking the right balance between pragmatic considerations and scientific rigor. "Failures on Display" reminds us that the process of designing and creating an exhibition is a journey filled with challenges and opportunities for growth, but also with pitfalls. However, every mistake made can be an opportunity to learn and improve our skills. Through an open and honest perspective, we embrace mistakes as an integral, useful, and even creative part of our design process.